The Most Incredibly Topped Pizza in America
Pizza Hut, America’s Favorite Pizza, announced today the introduction of Double Deep Pizza, the most incredibly topped pizza in America with double the toppings and 50% more cheese (Double Deep Pizza features double the toppings and 50% more cheese than a Pizza Hut medium Lover’s or Supreme Pizza!).
Double Deep Pizza is the company’s latest pizza innovation and features so many toppings that Pizza Hut needed to use a specially folded crust to hold them in.
“As we head into the holiday season, we know families will be busy entertaining, so our pizza chefs have cooked up a new delicious, flavorful pizza that’s sure to please a crowd,” said Brian Niccol, Pizza Hut CMO. “Double Deep Pizza is abundantly topped for big appetites.”
Double Deep Pizza is the focal point for a new advertising campaign that has debuted nationally. The ads include the classic BeeGees pop tune, “How Deep is Your Love” as the background music to illustrate a customer’s love for Double Deep Pizza.
In select markets, customers will have a chance to win double prize packages by calling in to their local radio station when they hear a Pizza Hut commercial played back-to-back on-air. Additionally, customers will be encouraged to sing their rendition of “How Deep is Your Love,” to win prizes during special events in several markets.
The new Double Deep Pizza is available for a limited time for $12.99 with three recipes: Supreme, Meaty and Veggie. Orders for Double Deep Pizza are accepted at local restaurants and online at www.pizzahut.com for delivery or carry out.
Pizza Hut: As the world’s largest pizza restaurant company with almost 6,200 restaurants in the United States and more than 4,000 restaurants in 100 other countries, Pizza Hut, Inc., is a subsidiary of Yum! Brands, Inc. The company’s 49-year legacy of leadership and innovation has made it the recognized leader in the $37 billion pizza category. Those hungry for more information can go to the official Pizza Hut Website at www.pizzahut.com.
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