“World’s Largest Hershey’s Kisses Chocolate” Inducted into Guinness World Records
The iconic Hershey’s Kisses Brand Chocolates commemorated its 100th anniversary by unveiling “The World’s Largest Hershey’s Kisses Chocolate” at a birthday event hosted at Hershey’s Chocolate World Attraction in Hershey, Pa., The Sweetest Place on Earth.
Complete with a seven-foot-long plume and 16,460-feet of foil wrapping, The World’s Largest Hershey’s Kisses Chocolate weighed in at 30,540 pounds and was certified by Guinness World Records as “The World’s Largest Piece of Chocolate.”
“Hershey’s Kisses Chocolates is one of the world’s most beloved brands, helping people connect and share affection for 100 years,” said Michele Buck, Senior Vice President, Chief Marketing Officer, U.S., The Hershey Company. “Our tribute honors the iconic brand and continues the magic of our yearlong Kiss Someone celebration. What a great way to start the next 100 years of Hershey’s Kisses.”
The World’s Largest Hershey’s Kisses Chocolate took nine days to construct and stands 12-feet tall. Consumers can see the making of the commemorative Hershey’s Kisses Chocolate by logging on to http://www.kisssomeone.com or by visiting Hershey’s Chocolate World Attraction through July 12, 2007.
Hershey’s Kisses Chocolates were first introduced on July 7, 1907, at a time when each chocolate piece was wrapped by hand. While the milk chocolate flavor has been an American favorite for 100 years, today the Hershey’s Kisses Brand line features a variety of flavors including: Hershey’s Kisses with almonds, Hershey’s Kisses filled with caramel, Hershey’s Kisses Special Dark chocolate, Hershey’s Kisses chocolate truffle, Hershey’s Kisses filled with peanut butter, Hershey’s Kisses filled with cherry cordial creme, Hershey’s Hugs and Hershey’s Mini Kisses Cookies.
Visit http://www.hersheyskisses.com for more information on the Kiss Someone celebration and consumer promotion offering consumers the chance to win a share of $100 million.
Hershey Foods Corporation is the leading North American manufacturer of quality chocolate and non-chocolate confectionery and chocolate-related grocery products. Some of the company’s most popular products include Hershey’s milk chocolate and milk chocolate with almonds bars, Hershey’s Kisses chocolates, Reese’s peanut butter cups, Jolly Rancher and Twizzlers candies, Hershey’s cocoa, and Hershey’s syrup. The company also is a market leader in the gum and mint category with such well-known brands as Ice Breakers, Breath Savers, and Bubble Yum. For more information, visit www.hersheys.com
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