Celebrate National S’mores Day on August 10

Hershey's Double-Decker S'mores

Hershey’s Double-Decker S’mores

Spark Fireside Memories with the Classic Summertime Treat

National S’mores Day is August 10, and there is no better way to celebrate the occasion than to gather around the bonfire with friends and family to make the classic summer treat! Made from the delicious combination of pure Hershey’s milk chocolate, crisp graham crackers and toasted marshmallows, S’mores have brought families together around the fire since the recipe was first published in the Girl Scouts handbook in 1927.  Read more...

Fans Invited to “Duo It Better” with The Fruity and Cool Flavors of New Ice Breakers Duo Mints

Ice Breakers Duo MintsExclusive Pandora Partnership Offers Custom Sweet and Cool Music Stations as Ice Breakers Brand Asks: “Are You Cool as a Cucumber or Sweet as a Puppy Parade?”

Fresh breath was never this cool. Or this sweet. Or both. The Hershey Company recently introduced the coolest and sweetest way to experience fresh breath with the launch of Ice Breakers Duo mints—the ultimate “fruit + cool” flavor sensation. Ice Breakers Duo mints come in two flavors – Raspberry and Strawberry – and combine a sweet, fruity taste with the brand’s signature cooling crystals and are available at retailers nationwide.  Read more...

Special Edition The Dark Knight Reese’s and Kit Kat Bars

Special Edition The Dark Knight Reese's and Kit Kat BarsInstant-Win Promotion Invites Reese’s, Kit Kat and Batman Fans to “Find the Bat-Signal and Win”

The Hershey Company announced today that it is celebrating the release of Warner Bros. Pictures’ The Dark Knight with Special Edition Batman-themed products.  Read more...

World’s Biggest Kiss!

"World's Largest Hershey's Kisses Chocolate" Inducted into Guinness World Records“World’s Largest Hershey’s Kisses Chocolate” Inducted into Guinness World Records

The iconic Hershey’s Kisses Brand Chocolates commemorated its 100th anniversary by unveiling “The World’s Largest Hershey’s Kisses Chocolate” at a birthday event hosted at Hershey’s Chocolate World Attraction in Hershey, Pa., The Sweetest Place on Earth.

Complete with a seven-foot-long plume and 16,460-feet of foil wrapping, The World’s Largest Hershey’s Kisses Chocolate weighed in at 30,540 pounds and was certified by Guinness World Records as “The World’s Largest Piece of Chocolate.”

“Hershey’s Kisses Chocolates is one of the world’s most beloved brands, helping people connect and share affection for 100 years,” said Michele Buck, Senior Vice President, Chief Marketing Officer, U.S., The Hershey Company. “Our tribute honors the iconic brand and continues the magic of our yearlong Kiss Someone celebration. What a great way to start the next 100 years of Hershey’s Kisses.”  Read more...

Jessica Simpson Introduces Hershey’s Ice Breakers Liquid Ice Breath Mints

Jessica Simpson Introduces Hershey's Ice Breakers Liquid Ice Breath MintsJessica Simpson ponders her most challenging brainteaser yet –”Is it liquid or is it ice?”

She’s having another Jessica moment. First she pondered: “Is it chicken? Or is it tuna?” Now, the new Ice Breakers Liquid Ice breath mints from Hershey Foods have provided singing and pop culture sensation Jessica Simpson with her biggest conundrum yet: “Is it liquid or is it ice?”

Jessica, one of the today’s hottest celebrities, kicked off the launch of Liquid Ice breath mints today in New York City. With the addition of Ice Breakers Liquid Ice, Hershey Foods has created the next generation of mints — a completely new way to deliver instant fresh breath. As cool as ice, the small round mints are filled with liquid — an intense burst of flavor — that dissolves immediately, leaving the mouth refreshed and revitalized.  Read more...

“America’s Sweetest Rides” – The Hershey’s Kissmobiles

The Hershey's KissmobilesThe Kissmobile Tour 2001 embarked on a yearlong charitable mission with a New York City Valentine’s Day kickoff.

The tour has a special mission: to help raise donations and awareness for United States and Canadian children’s hospitals and for Hershey’s long-standing charity partner, the Children’s Miracle Network (CMN). Each of the two 25-foot long, 11-foot tall specialty vehicles resembles a row of three giant Hershey’s Kisses chocolates.  Read more...

Jolly Rancher Proves It’s the ‘King of Pops’ with Guinness World Record Largest Lollipop

Jolly Rancher Proves It's the 'King of Pops' with Guinness World Record Largest Lollipop‘World’s Largest Lollipop’ Unwrapped Along With New Jolly Rancher Fruit Chew Lollipop at Taste of Chicago

Jolly Rancher has unveiled the World’s Largest Lollipop, certified by Guinness World Records, weighing in at a whopping 4,016 pounds and measures 62.8 inches in diameter (over 5 feet square) and 18.9 inches thick. The Jolly Rancher lollipop, an exact replica of the regular-sized Jolly Rancher cherry lollipop, breaks the previous record by over 1,000 pounds.

Jolly Rancher, a division of Hershey Foods Corporation, created the world’s largest lollipop to celebrate the launch of Jolly Rancher’s latest pop creation, Jolly Rancher Fruit Chew Lollipops — the only lollipops that deliver the big, bold flavors of Jolly Rancher with a chewy center.  Read more...