Copyright (c) 2001-2011 Bryan Eggers |
Home ● Page 2 ● Page 3 ● Archives ● World Records ● Industry Newswires ● Links |
Cereality Provides Out-of-Home Cereal Experience Cereality Cereal Bar & Cafe Opens New 1,500-Square-Foot Cafe in Philadelphia Philadelphia recently welcomed the new Cereality Cereal Bar & Cafe - a 1,500 square foot cafe, designed to make cereal eating out of home an "experience." This cafe is the company's first outside of the Arizona State University pilot store, which opened in August 2003.
If you've been wondering, "where did this idea come from, anyway?" here's the answer. The founders, David Roth and Rick Bacher were inspired to create Cereality to celebrate the very personal nature of enjoying a good bowl of cereal, anywhere and at any time. All around them, people seemed obsessed with satisfying their cravings well beyond their kitchen tables, no matter how inconvenient: The buttoned-up exec on Wall Street who regularly sneaks Cocoa Puffs behind his desk at three in the afternoon, the first-year college student who can't write a paper without a box of cereal at her disposal, and new moms who would never leave home without diapers and a secret stash of Cheerios. It's a life-long staple, and yet nobody had ever figured out a way to make it work in fast food until now. Cereality® is more than a place to get cereal. It's a new way of thinking about cereal. A new choice in fast food. And an idea whose time has come. In fact Cereality is so unique, we have a patent pending. Visit our website at http://www.cereality.com |
|
Even more Junk Food News stories (all with cool photos!) |
||
|
Thanks for visiting JunkFoodNews.net! Send comments and suggestions to: Copyright 2001-2011 Bryan Eggers |